Category Archives: PSA

Star Wars : Stand Up To Cancer with Aziz Ansari x Ken Jeong

Star Wars Stand Up To Cancer with Aziz Ansari x Ken Jeong

In celebration of the September launch of Star Wars : The Complete Saga on Blu-ray, Lucasfilm is collaborating with Stand Up To Cancer to Use The Force For Good. 1 in 2 men and 1 in 3 women will be diagnosed with cancer in their lifetimes. Stand Up To Cancer’s mission is to deliver new treatments to patients faster, and save lives now.

To kick things off, Stand Up To Cancer Celebrity Ambassadors Aziz Ansari, Ken Jeong, Zach Galifianakis, Bill Hader, Ed Helms, Jaime King, Seth Rogen, Andy Samberg and Emma Stone – along with Star Wars alum Samuel L. Jackson – each Use the Force for Good as they recreate classic Star Wars scenes to raise awareness for cancer research. Watch this Star Wars inspired all-star video tribute. Aziz Ansari does his best Darth Vader and Luke Skywalker, while Ken Jeong tackles those and adds Lando Calrissian and Chewbacca.

For more Star Wars inspired spoofs, check out Tik Tok Kesha x Star Wars Spoof and Friday Rebecca Black x Star Wars Spoof.

Star Wars : Stand Up To Cancer – Use The Force For Good

What’s Your Story? video challenge contest

What's Your Story? video challenge contest

There is nothing more powerful than the stories of Asian Americans and Pacific Islanders. Our stories define who we are, and they reflect our impact on the community around us. The White House Initiative on Asian Americans and Pacific Islanders launches an online video challenge, asking participants to submit personal stories about people who have had an impact on the people around them. The effort, called “What’s Your Story?” aims to highlight community service by Asian Americans and Pacific Islanders whose dedication to a cause has made a difference in their communities.

They’re calling on you to produce a video, up to three minutes long, telling them who you are and how you have impacted those around you. In your video, answer the questions: How have your unique experiences shaped who you are today? And in what ways are you making a difference in your community? Everyone is welcomed to participate.

Entries are accepted in any form, including music video, public service announcement, short film, video blog or in an interview format. Essays will also be accepted in the place of video entries. All entries should showcase someone’s work around a specific issue facing the APA community in under three minutes or with fewer than 1,000 words.

A select number of entries will be posted on the White House website and a group of exceptional leaders highlighted will be selected to attend a White House briefing this fall and given the opportunity to share their stories in person at the White House as special guests in a White House event.

Entries should be submitted online here by Tuesday, November 1st, 2011.

What’s Your Story? video challenge contest

An Open Letter to All Bullies by Jubilee Project

An Open Letter to All Bullies by Jubilee Project

The Jubilee Project produced a video to empower people around the world to a stand against bullying through awareness and activism. It’s an open letter to all bullies based on the true story of Weibin, who’s featured in the video. Bullying is the most common form of violence in our society today. Approximately 3.2 million people are victims of bullying each year. Please stop the bullying.

The video is part of a fundraiser with 100% of the funds raised going to Asian Americans United, a nonprofit organization committed to ending oppression and bullying in Philadelphia. There are two ways to participate:

1. Become a sponsor and commit to donating a penny per view. (Of course you can put a cap on your donation). To become a sponsor, email project.jubilee@gmail.com

2. Watch and share the video. Every time the video is viewed until July 10, Jubilee Project sponsors will each donate a penny.

See more videos from The Jubilee Project : Love Language, Why I Sing, and The Waiting Game.

An Open Letter to All Bullies by Jubilee Project

Stayin’ Alive with Ken Jeong PSA

Stayin' Alive with Ken Jeong

Actor/comedian Ken Jeong leverages his MD skills with the American Heart Association (AHA) in a special PSA. He suits up in new Stayin’ Alive video to promote Hands-Only CPR. Sudden cardiac arrest can happen to anyone, young or old, at any time. It is a leading cause of death in the U.S., and it happens when the heart abruptly stops. Hands-Only CPR (or CPR without using breaths) involves two simple steps to help an adult cardiac arrest victim:

1) Call 9-1-1
2) Push hard and fast in the center of the chest until an AED arrives and is ready for use or healthcare providers take over

Ken Jeong shows how dance moves (specifically disco) can help save lives. The classic Bee Gees disco hit “Stayin’ Alive” is the perfect beat for remembering the right rate of chest compressions during Hands-Only CPR. Disco may be dead, but it’s helping keep people alive.

Ken Jeong with some serious moves. Check out his white suit like the one worn by John Travolta in the classic film “Saturday Night Fever.” Dance party in effect.

Previously, he was in Pepto Bismol commercial

Stayin’ Alive with Ken Jeong PSA

artist & architect Maya Lin : CBS PSA

artist & architect Maya Lin : CBS PSA

Artist/architect Maya Lin is the last Asian American to be profiled in the CBS PSAs for APA Heritage Month. At the age of 21, she was selected to design the Vietnam Veterans Memorial. Maya Lin has gone on to create a remarkable body of work that includes large-scale site-specific installations, intimate studio artworks, architectural works and memorials. Throughout her career, she has maintained a careful balance between art and architecture.

Her architectural works have included institutional and private commissions, from a chapel and library for the Children’s Defense Fund to the Sculpture Center’s space in Long Island City to Aveda’s headquarters in downtown Manhattan to private residences throughout the Country. Ms. Lin completed the design for the Museum of Chinese in America’s new space in Manhattan’s Chinatown, which opened in the spring of 2009.

Maya Lin has been drawn to the critical social and historical issues of our time and addressed them in her memorials, including the Vietnam Veteran’s Memorial in Washington DC, the Civil Rights Memorial in Montgomery, AL, the Women’s Table at Yale University.

A committed environmentalist, Lin has consistently focused on environmental concerns, promoting sustainable building design in her architectural works, while making the environment the subject of her artworks. She is deeply committed to focusing attention back to the environment and to ask us to pay closer attention to the natural world.

Previous CBS PSAs
Olympic diver Sammy Lee
Senator Daniel Inouye
Congressman Dalip Singh Saund
Dr. David Ho
cellist Yo-Yo Ma

Julie Chen from The Talk on artist/architect Maya Lin

National APA HIV/AIDS Awareness Day

National APA HIV/AIDS Awareness Day

May 19th is National APA HIV/AIDS Awareness Day. This day is officially recognized by the U.S. Department of Health & Human Services with the first National Awareness Day held in 2005. Organizations around the country dedicated to providing HIV/AIDS services to Asian Americans host events in their communities to raise awareness about the impact of HIV/AIDS-related stigma.

While HIV is still seen as a men’s issue, the disease continues to rise unchecked among APAs and APA women in particular. Recent analysis of data from the Centers for Disease Control and Prevention reveals that APAs have the highest rate of increase in new HIV infections in the nation, the only statistically significant growth among any racial or ethnic group, and yet two-thirds of APAs have never been tested for HIV. The rate of increase for Asian American women is actually higher than that of Asian American men, but the misconception that APAs are not at risk for HIV persists—even among healthcare providers who discourage APAs from getting tested. In fact, a recent study by Dr. Hahm indicates that APA women are less likely than other ethnic groups to be offered an HIV test in OB/GYN settings.

A number of factors contribute to the HIV risk for Asian American women, including a lack of targeted HIV prevention information for women, unequal power dynamics in sexual relationships, biological differences and the fact that a woman’s HIV risk is often indirect. A woman’s HIV risk is her partner’s HIV risk and many women in monogamous relationships are shocked when they test positive. Contrary to popular belief, the vast majority of APA women living with HIV got it through heterosexual contact (86%). APA women are four times more likely to have an STD than an APA man.

“By 2050, A&PIs will represent about 11% of the US population,” says Lance Toma, executive director of A&PI Wellness Center. “We could be facing a public health disaster if we fail to address the rise in HIV and STD infections in our communities now.”

“Saving face” is a common cultural concept in A&PI communities, where individuals seek to protect the family from perceived public shame or disgrace. In practice, “saving face” contributes to silence about sex, HIV, and safe sex practices. Saving face and stigma also lead to higher rates of HIV infection and a lack of knowledge about one’s HIV status.

Saving face can’t make you safe. Talk about HIV—for me, for you, for everyone