REEL IN THE VOTE is a non-partisan campaign launched by the San Diego Asian Film Foundation to encourage more Asian Pacific Islander Americans (APIAs) to participate in the democratic process during this crucial election year. Through the power of grassroots media and the sheer number of attendees at our annual film festival, they believe REEL IN THE VOTE can make a difference.

If you have access to a video camera and a great idea, here’s your chance to take action in 30 seconds! The San Diego Asian Film Foundation is challenging YOU to submit a 30-second public service announcement that promotes civic responsibility and democratic participation in the electoral and public policy processes. In other words, your PSA should help encourage voter registration and participation in the APIA community. Be creative!

They will choose a winner to receive $1000 and a Sony HDF-FX1 HDV Camcorder (worth $3700), plus bragging rights – the winning PSA will be screened before all film programs at the film festival. Entries must be postmarked by July 31, and no more than 30 seconds in length.

Download contest rules and application.

Watch a sample PSA